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"If everything is visible, nothing is understood. Design works in the gaps — what’s discovered, not displayed; what’s remembered, not shown".

about me.
I’m a multidisciplinary graphic designer based in London, working at the intersection of structure, meaning, and visual clarity.
I look for brands with real stories and help them refine, rebuild, or reimagine their identities through purposeful design. My work blends contemporary art, psychology, and modern Swiss principles to create systems that connect with people, not just audiences. Every layout, product, or visual decision comes from the same belief: design is discovered, not displayed. If it doesn’t reveal something, it doesn’t matter.
Background.
Branding & Identity SystemsWeb Design (Webflow)Editorial & Layout DesignCreative DirectionAI-Driven Image & Motion WorkflowsApparel / Product DesignPhotography Art Direction & Styling
BA (Hons)
Visual/Graphic Design — First Class.

Trained across branding, editorial, typography, motion, UX fundamentals, and design systems.